Lilly. Campaign proposal for healthy living 2010.

These visuals are part of a presentation for a diabetes product in which the idea was to show the dangers of healthy living with warning labels (the ones you know from cigarette packs). Warning: living healthy may prolong your life past your pension. As you know pensions are more and more becoming a problem when people get older and older.

Pitch Campaign for Lilly Diabetis.

Warning: sitting is the number one cause of death in Germany.

Beware: a healthy diet may overtax your pension.

Warning: constantly eating meat may accelerate your aging.

Beware: a healthy diet may overtax your pension.

Better part with bad habits than your foot.

This body will save you much of your pension.

Warning: eating too many fries will reduce your spending habits if you get old.

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